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    <lastmod>2026-02-19</lastmod>
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      <image:title>Home - WEEKLY BOOKKEEPING SUPPORT</image:title>
      <image:caption>We Become Your Dedicated Financial Oprations Team Starting at $4,000/month</image:caption>
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      <image:title>Home - TRAINING</image:title>
      <image:caption>We Will Train You in Daily Financial Operations Training Pkgs starting at $225/hr</image:caption>
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      <image:title>Home - CONTROLLERSHIP SUPPORT</image:title>
      <image:caption>We Train &amp; Support Your In-House Staff Starting at $2800/month</image:caption>
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  <url>
    <loc>https://www.catalystcac.com/about</loc>
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    <lastmod>2026-02-13</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/b47a167a-6b12-4ba1-bd4e-3ca486158a88/4fd7ea22-71cc-47e5-8b95-7deca51e5cdb+%281%29.jpeg</image:loc>
      <image:title>About Us - FOUNDER &amp; OWNER</image:title>
      <image:caption>Elizabeth Jones, CPB, CCIFP Education: Business Administration at Bradley University (CPB) Certified Public Bookkeeper (CCIFP) Certified Construction Industry Financial Professional Advanced Certified QuickBooks Online ProAdvisor Certified QuickBooks Desktop ProAdvisor Self-proclaimed Construction Accounting &amp; Project Management Software Guru About Me: Hey! I’m Elizabeth Jones—residential construction bookkeeping expert, cost-plus queen, and creator of the innovative Chaos to Clarity Project that’s transforming financial workflows for custom home builders. After spending years working with builders, I consistently saw internal chaos wreak havoc on their businesses and their bottom lines. These businesses were exposed to excessive risk and losing BIG. Why? Financial operations had garbage data processes so their reports were useless and unsubstantiated. Financial operations were not recording data in alignment with the type of contracts actually being used for both recording costs and tracking income (cost plus tracking for cost plus contracts, progressive or fixed processes for lump sum, etc) Financial operations were not properly implementing contracts with homeowners, investors or even their subs. For many, the financial operations didn’t even see the contracts!!! Financial Operations did not collaborate with Project Management at all creating a HUGE disconnect. I realized there’s a MASSIVE need for a structured transformation process to streamline and fully optimized financial operations workflows so that the ENTIRE office operates accurately and cohesively. So, I developed The Chaos to Clarity Project. Our process rebuilds your books, streamlines your office workflows, aligns financial operations with project management, and equips your team to execute detailed project accounting with confidence. The result is accurate, collaborative, and reliable financial data—along with clear reporting that drives profitability and supports long-term growth. At Catalyst CAC, we implement this system directly through personalized, high-touch services. For builders and office teams who want to implement internally with guidance, we’ve also created the Chaos to Clarity community on Skool—where structured training and ongoing support make independent implementation possible. With a commitment to giving construction businesses the clarity they need to make data-driven decisions, my mission is simple: eliminate financial chaos and empower your business with tools that make scaling easy and efficient. Interests: When I’m not pouring into my business to help residential construction companies, I spend most of my remaining time with my children doing all sorts of craziness. From the beach to all the sports fields, I love spending all the time I can with my kids and our dog, Rocky! We are so blessed to live near Scenic Highway 30A in Santa Rosa Beach, FL along the gorgeous Gulf Coast, and I absolutely love spending time outdoors- at the beach, in the water, along the trails, etc.</image:caption>
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      <image:title>About Us - Bookkeeping Account Manager</image:title>
      <image:caption>Megan Kaylor Role: Education: Background: Interests: .</image:caption>
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    <image:image>
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      <image:title>About Us - Make it stand out</image:title>
      <image:caption>Blink Bookkeeping is a member of the Building Industry Association of Okaloosa and Walton Counties, Inc.</image:caption>
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      <image:title>About Us - Make it stand out</image:title>
      <image:caption>Blink Bookkeeping is a member of Florida Home Builders Association</image:caption>
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      <image:title>About Us - Make it stand out</image:title>
      <image:caption>Blink Bookkeeping is a member of Penny Lane’s JobCosting.com</image:caption>
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  <url>
    <loc>https://www.catalystcac.com/faq</loc>
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    <lastmod>2022-02-21</lastmod>
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      <image:title>FAQ - Make it stand out</image:title>
      <image:caption>Blink Bookkeeping specializes in Construction Business Accounting in Santa Rosa Beach, Florida</image:caption>
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    <loc>https://www.catalystcac.com/services</loc>
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    <lastmod>2025-06-16</lastmod>
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      <image:title>Services</image:title>
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      <image:title>Services</image:title>
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      <image:title>Services - Make it stand out</image:title>
      <image:caption>We want you to experience decreased pressure AND increased productivity leading to increased profitability for your business. We take the time to know your business and your goals. We see your accurate financials as our responsibility and our priority.</image:caption>
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    <loc>https://www.catalystcac.com/free-ondemand</loc>
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    <lastmod>2025-01-04</lastmod>
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      <image:title>Free OnDemand Cost Plus Bookkeeping Workshop - What Will Be Inside this Workshop Cost-Plus Contracts vs Other Contracts - an overview and comparison of contract types for residential construction The Flight of the Bill - a visual walkthrough of the cost-plus bookkeeping work flow The Secret Behind How it Works- Discover the secret behind how accounting software works &amp; how this knowledge will Help You EVERY. SINGLE. DAY.</image:title>
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      <image:title>Free OnDemand Cost Plus Bookkeeping Workshop - Hey! I’m Elizabeth Jones—residential construction bookkeeping expert, cost-plus queen, and creator of the innovative L.I.I.F.T. System that’s transforming financial workflows for custom home builders from chaos to clarity. After spending years working with builders and seeing the cost-plus bookkeeping chaos firsthand, I knew a better approach was possible. So, I created Catalyst Construction Accounting &amp; Consulting to be the industry go-to for streamlined, fully optimized bookkeeping solutions for residential construction companies. Today, my system is helping construction businesses turn their workflows from complex and time-consuming to clear and accurate, setting them up for scalable growth. With a commitment to giving construction businesses the clarity they need to make data-driven decisions, my mission is simple: eliminate financial chaos and empower your business with tools that make scaling easy and efficient. Ready to revolutionize your approach? Meet with me inside and let’s transform your financial workflows!</image:title>
      <image:caption>.</image:caption>
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    <lastmod>2024-12-01</lastmod>
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    <lastmod>2025-06-16</lastmod>
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      <image:title>Who We Help</image:title>
      <image:caption>“Working with Catalyst CAC has literally been a Game Changer for us! They are absolute experts in cost-plus finance! They re-organized our entire accounting and back office systems, which positioned our company to scale and led to an increase in profits year over year.” — Megan, Fox Construction Company LLC</image:caption>
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      <image:title>Who We Help - "Growth is painful. Change is painful. But, nothing is as painful as staying stuck where you do not belong." - N. R. Narayana Murthy, Co-founder of Infosys</image:title>
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    <lastmod>2024-01-21</lastmod>
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    <lastmod>2024-11-04</lastmod>
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      <image:title>Cost Plus Home Builders Bookkeeping Templates - Make it stand out</image:title>
      <image:caption>Certified Public Bookkeepers through the NACPB.org</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/c8cd2aa9-f959-4cbd-9230-85e066704e1b/blink-bookkeeping-construction-accountant-certifications-4.png</image:loc>
      <image:title>Cost Plus Home Builders Bookkeeping Templates - Make it stand out</image:title>
      <image:caption>Buildertrend Bookkeeper Certified</image:caption>
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      <image:title>Cost Plus Home Builders Bookkeeping Templates - Make it stand out</image:title>
      <image:caption>QuickBooks Desktop ProAdvisors</image:caption>
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      <image:title>Cost Plus Home Builders Bookkeeping Templates - Buildertrend Bookkeeper Certified</image:title>
      <image:caption>Advanced Certified QuickBooks Online Proadvisors</image:caption>
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    <loc>https://www.catalystcac.com/chaos-to-clarity-the-cost-plus-bookkeeping-course</loc>
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    <lastmod>2025-03-24</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/1707841402924-SQHI8NSEOFNJ9RYGHVXH/image-asset.jpeg</image:loc>
      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Knowing your Bookkeeping process inside &amp; out and equipping your team with this same knowledge is the most efficient way to stop guessing how profitable your business is</image:title>
      <image:caption>…but I’m willing to bet you already know that (because you’re here). Whether you’re a seasoned custom home builder or have just recently started your journey as a residential construction business owner, you’ve already experienced the necessity of having and keeping your financial and project data organized and accurately recorded. Without immediate and continued attention, your bookkeeping becomes a massive wild mess that’s difficult to untangle.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/2348a520-5427-41c6-a7f8-e01fa907bfdf/blink-bookkeeping-finances-construction-businesses-santa-rosa-florida-4.jpg</image:loc>
      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Let’s face it- Untangling your bookkeeping mess &amp; figuring out the right bookkeeping workflow is really hard!</image:title>
      <image:caption>Necessary? Yes! Rewarding? Absolutely! But, it is still so….hard!</image:caption>
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      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/c9679f5e-4429-4a2c-8e79-f99386a01b7b/Needle+in+a+haystack.jpg</image:loc>
      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/08410dca-66cc-44ad-9724-1c33e2a80a4b/image-asset.jpg</image:loc>
      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/1708096779359-TZGS1ICNRT1IVMSM0V1Z/image-asset.jpeg</image:loc>
      <image:title>CHAOS TO CLARITY: THE COST-PLUS BOOKKEEPING COURSE - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-01-23</lastmod>
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      <image:title>Courses &amp; Resources - Dream it.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Courses &amp; Resources - Build it.</image:title>
      <image:caption>It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.catalystcac.com/thank-you-for-signing-up-page</loc>
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    <lastmod>2025-08-10</lastmod>
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    <loc>https://www.catalystcac.com/project</loc>
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    <lastmod>2026-02-26</lastmod>
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      <image:title>The Chaos to Clarity Project - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>The Chaos to Clarity Project - INCLUDED IN YOUR MEMBERSHIP: ACCESS TO THE FIRST EVER CONSTRUCTION BOOKKEEPER’S BOOTCAMP LIVE!!!</image:title>
      <image:caption>Want to go from Zero Knowledge to Construction Bookkeeping PRO in a WEEK?! This 5-Day LIVE event does just that. (Don’t worry - the entire event will be recorded and uploaded for OnDemand viewing INSIDE the Community for MEMBERS ONLY). What You’ll Learn in This Bootcamp Intro to the Financial Operations Coordinator Role Gain Clarity in how powerful your role is and the value you bring to the table. Plus, gain tips and tools that will set you up to be successful in both the short and long term. Accounting Cycles 101 Learn the foundational concepts for project accounting from a real-world perspective with on-the-job examples. See how the moving parts work independently and interdependently How Construction &amp; Accounting Software Works Learn the framework that technology and accounting uses and Learn how to successfully use them to manage project financials throughout the project lifecycle. The Financial Lifecycle of a Project From Contract to COI, learn how the financial operations coordinates and moves projects through the lifecycle successfully - using the tech &amp; team collaborations. The Tech Stack Evaluator Learn how to use this POWERFUL tool to evaluate, determine, integrate and implement the specific Tech Stack that will Streamline &amp; Optimize your financial workflows. Workflow Creation Workshop w/ Special Session Dedicated to Using Your Specific Tech Learn how to create and optimize your financial operations workflows using your specific tech stack Why This Bootcamp is For You This bootcamp will train you in the fundamentals and foundational concepts you need to organize, streamline, optimize, and successfully manage the daily financial operations in the construction office. **If you were just hired to work in a residential construction office and need a deep dive in how to do your job well and stay organized… **If you’ve been working in a residential construction office and are sick and tired of the chaotic mess… **If you OWN a residential construction business and you keep churning and burning through office staff… **If you want to provide top notch construction bookkeeping services to residential construction clients… This Bootcamp Will Help YOU.</image:caption>
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      <image:title>The Chaos to Clarity Project</image:title>
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      <image:title>Free Membership - Written by Elizabeth Jones, these emails are for residential construction pros who want actionable advice, valuable insights, &amp; streamlined workflows for their accounting systems as well as the overall office management of their construction projects. Whether you own &amp; manage a residential construction office or just work in one, this group is for you.</image:title>
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      <image:title>Join the Skool Community - Learn. Streamline. Scale. Let’s Make it Make Sense. Together. This revolutionary course/community combo is for residential construction offices who want actionable advice, valuable insights, &amp; streamlined workflows for their accounting systems as well as the overall office management of their construction projects. Whether you own &amp; manage a residential construction office or just work in one, this group is for you.</image:title>
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      <image:title>Dedicated Financial Operations Coordinator</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/39388a98-d99e-4cc5-81cf-ee9eca85fc5a/LUXE%2BLogo+%281%29.png</image:loc>
      <image:title>Dedicated Financial Operations Coordinator</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/1646382597690-38WAPZHL15WNQSC9FMNW/testimonials-florida-bookkeeper-real-estate.png</image:loc>
      <image:title>Dedicated Financial Operations Coordinator</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61f7ae6d5f468d08d3272fd4/1644316656204-NX5GJQ5EX3MJB30OZXO8/Renee-Roley.jpeg</image:loc>
      <image:title>Dedicated Financial Operations Coordinator</image:title>
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    <loc>https://www.catalystcac.com/consultation</loc>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Dedicated Support Page</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Dedicated Support Page</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Dedicated Support Page</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Dedicated Support Page</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>Dedicated Support Page</image:title>
    </image:image>
    <image:image>
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      <image:title>Dedicated Support Page - Make it stand out</image:title>
      <image:caption>When you work with Catalyst CAC, we will make sure you experience a decrease in pressure AND an increase in productivity leading to increased profitability for your business.</image:caption>
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